Roger Bissell

Five Tips For Building The Ultimate Sales Team

With my career, I’ve had the opportunity (and pleasure) to manage and lead sales teams from many different types of organizations. Through many successes and challenges, I’ve learned many helpful lessons along the way that I would like to share with you.

First things first: In order to have successful sales for your organization, a strong team is a prerequisite.

From my experience, sales people thrive off the energy of others and tend to be socially active individuals. It is integral to activate their emotions which in turn will result in increased sales performance.

Build The Ultimate Sales Organization With These Five Strategies:


1. Set financial targets slightly higher than you want and use competition amongst the rest of the team to motivate each other. Celebrate hitting these targets publicly and award some type of prize.


2. Deliver a high energy, positive meeting everyday to inject serotonin levels and inspire the staff to reach new heights. The power of positivity is contagious and will create a positive culture that will empower your team to work harder to achieve; this good energy will be felt by your clients. Your clients/customers want to be around people who are happy and engaging as it makes them feel better about themselves thereby increasing their emotional propensity to purchase.


3. Build a culture of empowerment where you challenge your team to make decisions for themselves by rephrasing the answers to their questions with your own questions that force them to proactively think for themselves.
Employee John: “Hey boss what project do you want me to work on next?”
Manager or Owner: “John which project do you feel would bring us the greatest results in the most expeditious fashion?”


4. Make a list of all the potential objections that can come up within the sales process and explain how you can overcome most objections before they are presented by a series of commitment asking questions to gain control of the sales process.
When giving a presentation ask a question like “ Is a software that could improve your efficiency and create a financial savings a priority to your team?” This is a commitment question that is setting them up to say yes later.


5. Constantly reward small wins that equate to larger wins; celebrate and praise your team publicly.


NEXT STEPS: How do you motivate your sales team towards greatness?

I’d love to hear what’s worked for you.

Shoot me a message here.




1 Comment
  • Mr WordPress
    Posted at 20:51h, 18 June Reply

    Hi, this is a comment.
    To delete a comment, just log in and view the post's comments. There you will have the option to edit or delete them.

Post A Comment